The QR donation sign
In a world where digital payment is becoming the new norm, KWF Cancer Foundation was looking for a new approach to collect donations. The reason? Because people are paying less and less with cash. More than three quarters of the transactions nowadays are by debit card or smartphone. The solution? The QR donation sign! A safe, efficient and user-friendly solution. EMP Brandkeepers, as a trusted partner of KWF, took care of the entire production and logistics process. Read the case to see how we made it happen.
Services
Print Management
Industry
Non-profit
Road to success
In addition to developing and producing the sustainable QR sign and all related charity materials, the priority was on the logistics process. Each fundraiser has to have their own QR sign and a unique QR code sticker.
We then set up a link between the EMP Brand Portal and the IT partner of KWF Cancer Foundation. Fundraisers can sign up on the website kwfcollecte.nl. Here, data is converted into mail packs in the Brand Portal. Fundraisers receive their unique QR code and collection materials by post. All online orders are processed and shipped the same day. We had a supporting role in this.
“They took care of absolutely everything from the moment of specification to the moment of delivery. I also really like the knowledge we now have in house and the open communication lines. EMP is problem-solving; nothing is too much trouble or too difficult.”
“In my experience, the cooperation is extremely pleasant. Firstly, they are very proactive and ahead of the curve. Nothing goes unnoticed. Robert is also a really nice person to work with, and he’ll even get the impossible done.”
“By taking work off our hands, as they are project managers of all postal items. We simply ask and EMP Brandkeepers takes care of the rest. We don’t always have the knowledge in-house, but we do now thanks to EMP Brandkeepers.”
The result
- An automated and therefore efficient and error-free procedure for KWF
- Applicable to all KWF campaigns such as Run against Cancer, Walk against Cancer, Into Action for Cancer and In Memoriam
- Cost savings thanks to the reduced workload and lower production costs
Meet the team
Contributors to this project were:
Edwin Jonkman
“EMP Brandkeepers stands for craftsmanship and enthusiasm”
Peter Vermaak
“Everything is possible until proven otherwise”
